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The New Consumer mindset

How to attract the New Consumer?Sitting on a train into NYC from the Hudson Valley for a business meeting… I have come to a new understanding and appreciation of the commuter – which, by the way, is the lion’s share of the purchasing power of this country.I haven’t traveled in this manner for over a

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CMYK vs Pantone: Color Methods in Printing

How to ensure color consistency throughout all your branded piecesYour company’s colors are very important to your brand. You have carefully selected the right colors to represent who you are as a company.  If you are unsure what colors are right for you, read our previous blog post on the subject “The meaning & power

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Writing a Blog 101

If you write it, they will come.Tips on writing a blog that builds customer loyalty!I write. That is my primary role here at Media Vision Advertising. I am neither an expert blogger nor do I claim to be one but I can offer insights that will be valuable to any business that is looking to

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Image Resolution – Part 2

In my last blog I talked about what resolution is, why it matters, and how to check it.  If the resolution is not high enough, there is little you can do without the help of a professional and the appropriate software.  But even then, Photoshop can only go so far—it can’t work magic.  What the

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Small Business Saturday

AdZipadee was created to champion small businesses and help them succeed.  We care about small businesses.  Why?  Well, that is a long story for another blog but basically, it is all about relationships. The past few years have been a challenge for all types of businesses.  We have watched budgets being cut and cringed as businesses

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